They say diamonds are a girl’s best friend but it appears that this may no longer be the case. Whilst diamonds remain a jewellery staple, demand for coloured gemstones is soaring, with consumers becoming ever more adventurous in the type of jewellery they choose.
Diamonds have long been first choice when it comes to selecting jewellery. Classic, elegant and perfectly placed to complement any outfit, they have been a particularly popular choice for engagement rings, where timeless style is generally more important than high fashion. However, the last few years have seen a shift away from this traditional choice towards something more unusual. Kate Middleton’s sapphire engagement ring was the tip of the iceberg but more and more celebrities are now opting for a colourful stone that stands out from the crowd. This look has filtered down from the red carpet to become one of the hottest jewellery trends around. During the post-war austerity era it was usual for people to own just one or two pieces that were worn all the time but nowadays it is more common to have jewellery specifically tailored to wear with a particular outfit. Coloured gemstones make fabulous statement jewellery that allows the wearer to express their mood and taste, as well as creating a more individual look.
If the value of your stones is as important as the appearance, then coloured gemstones make an attractive investment. The so-called big four, diamonds, rubies, sapphires and emeralds, are growing harder to source, forcing gemstone traders to seek out other possibilities. As high-quality sapphires become scarcer, alternative such as tanzanite or Paraiba tourmaline make attractive and viable options. Additionally the fact that the trend for coloured gemstones is relatively new gives wearers a certain amount of cachet.
More creative possibilities
Although the sheer versatility of diamonds is one of their most appealing characteristics, coloured gemstones open up a myriad of possibilities for jewellery makers to really get creative. There is a veritable rainbow of colours to play with, from dramatic purple amethyst to bright green peridot. Topaz is available in a range of shades, from fiery reds and yellows to gold and even blue. Shimmering opals are perfect for indecisive types or those who want their jewellery to work with any colour of outfit. The stones in inherited jewellery can also be reworked to create bespoke unique pieces that are right on trend.
Diamonds will always be held in fond regard but for unusual eye-catching jewellery that allows wearer to express their individuality, coloured gemstones are the perfect choice.